Marca Perú

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peru.travel

Wednesday, October 29, 2025

Experience the essence of Peruvian flavor at the Perú Mucho Gusto Lima 2025 fair.

From October 30 to November 2, the esplanade of the Costa Verde in the district of Magdalena del Mar will be transformed into a feast of aromas, colors, and traditions with the arrival of Perú Mucho Gusto Lima 2025, the country’s most anticipated gastronomic fair.

This edition promises to be a unique sensory experience, where the culinary diversity of Peru’s 25 regions will combine with sustainability, inclusion, and innovation. As a reminder, the country was recognized as “Latin America’s Best Culinary Destination” at the renowned 2024 World Culinary Awards, while the capital, Lima, was recognized as “Latin America’s Best Urban Gastronomic Destination.”

Over four days, more than 180 exhibitors will bring to life a miniature gastronomic city where the Coast, Highlands, and the Amazon will come together in a single route. Regional restaurants, producers, bakers, brewers, baristas, artisans, and pisco masters will share the soul of their territories through authentic flavors.

In this way, visitors will be able to taste everything from traditional dishes and artisanal beverages to desserts, breads, and natural products from a country as diverse as it is traditional — all framed in a family-friendly environment that celebrates the union of gastronomy, culture, and history.

Admission to Perú Mucho Gusto 2025 will be free with prior registration at Ticketmaster.pe, where it will only be necessary to present an ID (DNI) or passport to enter. Thanks to a modern digital system, visitors will be able to access quickly, without the need to print tickets or stand in long lines.

One of the most anticipated areas will be the Peruvian Bakery Corner, where visitors can taste everything from pan chapla from the Ayacucho region, pan tres puntas from the Arequipa region, to anise bread from the Junín region — a tribute to the art of breadmaking as a symbol of community and tradition throughout the country.

 

Perú Mucho Gusto Lima 2024 - ©PROMPERÚ

 

Sustainability and inclusion: A commitment to the planet

 

One of the central pillars of Perú Mucho Gusto Lima 2025 is sustainability. The fair will adopt a circular economy approach, training exhibitors in good environmental practices, promoting the use of eco-friendly tableware, and ensuring responsible waste management. In addition, recycling stations will be implemented, and the carbon footprint generated by the event will be offset.

You may be interested in: Perú Mucho Gusto returns to Lima in its 2025 edition

In the “Sustainable World” area, visitors will find workshops such as “Create Your Eco Bag” or “Make Your Recycled Paper,”as well as the impactful art installation “Waves of Plastic,” created with reused materials. This work invites reflection on marine pollution and reinforces the fair’s commitment to conscious and responsible tourism.

Another major focus of this edition is inclusion. Perú Mucho Gusto Lima 2025 will be an accessible space, where gastronomy will bring together people of all ages and abilities. Accessible routes, Braille signage, tactile maps, audio descriptions, orientation zones, and Peruvian Sign Language will be implemented in the main activities. In this way, the goal is to break not only physical barriers but also social and symbolic ones, reaffirming that diversity is one of the country’s greatest strengths.

 

Perú Mucho Gusto Lima 2024 - ©PROMPERÚ

 

Pride and tradition in every dish

 

Perú Mucho Gusto Lima 2025 will pay tribute to the true protagonists of the production chain: cooks, farmers, fishers, and entrepreneurs. Through portraits, photographs, and videos, visitors will be able to learn about the stories behind each flavor, reminding everyone that Peruvian gastronomy is, above all, an expression of identity, creativity, and unity.

Among the unmissable themed areas are Pisco Spirit of Peru and Cafés del Perú, spaces dedicated to the sectoral brands of Marca Perú. In the former, there will be guided tastings, cocktail workshops, and the popular Pisco Duel, where bartenders from different regions will showcase their talent. In the latter, coffee lovers will be able to take part in barista workshops, sensory experiences, and activities such as “Drink Your Coffee with Intention,” which promotes sustainable and conscious consumption.

To top it off, art will also be present with an area dedicated to Peruvian crafts, where creators from different regions will exhibit unique pieces filled with history and symbolism.

In this way, Perú Mucho Gusto Lima 2025 will not only be a culinary fair but a celebration of national pride, of the diversity that unites an entire country, and of the talent of thousands of Peruvians who, from their kitchens, fields, and workshops, give flavor to the nation’s soul.

So, if you love good food, art, culture, and authentic experiences, get ready to be part of this great festival of flavor and sustainability. From October 30 to November 2, the Costa Verde in Magdalena del Mar awaits you to experience Perú Mucho Gusto Lima 2025, where every bite tells a story and every visitor becomes the protagonist of an unforgettable experience.

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